Who We Are?

The latest travel information about China, the most preferential travel routes, the best travel experiences, and extreme services. Welcome to contact us!!!

Discover China : Our Story, Tradition, Innovation and Service

Joe, a seasoned professional in the travel industry, embarked on his journey as a tour guide in 1991. For a decade, he honed his skills and deepened his understanding of the travel landscape. Then, in 2001, with China’s entry into the WTO, Joe Has come to a new opportunity in their career and began his first interactions with international tourists. Over the subsequent two decades, he dedicated himself to serving numerous foreign clients, during which time he amassed extensive experience and expertise in the field of international travel services. His profound knowledge of diverse cultures, exceptional customer – service skills, and in – depth understanding of travelers’ needs set him apart. After the pandemic, driven by his passion for travel and a vision to offer unique and high – quality travel experiences, Joe established his own travel company. With a commitment to excellence and a wealth of experience, he aims to provide clients with unforgettable journeys, leveraging his long – standing insights and connections to create personalized and immersive travel adventures. 

Customer photos
Excellent reviews every year
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98.8%

customer satisfaction

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customers annually
86421 +

Get to Know Our First Customers

Meet Laura and Jack, our very first customers back in 2001. Their journey kicked off in the picturesque Yunnan province, sparking a friendship that has endured for over two decades. They formed a special bond with Joe. More than just clients, they became cherished members of the Shangtu International Travel family. Throughout the years, they’ve joined us in exploring China’s enchanting landscapes, always placing their trust in our personalized travel services to curate their adventures. In 2022, they visited our new office in Kunming, and it was a heartfelt reunion. Their unwavering support and friendship serve as a constant reminder of our commitment to forging deep connections with all our guests.

Experts in Customizing Your Trip

Staying connected

Get real-time answers via WhatsApp — no need to scroll through the Internet for hours in vain.

Shaping experiences

We personalize your journey, focusing on your passions, needs, and schedule — leave the logistics to us.

Seamless coordination

We take the hard work out of managing all your journey details for a smooth travel experience. Less research, more enjoyment!

Solving challenges

We're always at hand to provide swift solutions to unexpected situations, tackling problems before they become stress points.

Guaranteed Satisfaction on the Ground

In contrast to companies that only focus on tour planning, we not only tailor your itinerary, but also ensure those itineraries become beautiful memories by our company-managed local services across China/Asia/the world.

The Top 20% Nationwide Guides

  • Only 20% of local guides can pass our selection for excellent ability.
  • 80%+ of our 5-star rating reviews are about our guide service.
  • Well-trained: Our guides receive systematic training at least twice a year.
  • Satisfaction-driven: Your satisfaction is the core of our guide’s performance evaluations.

Beyond Guiding

  • Cultural storytellers: Our guides are experts in bringing history and local culture to life.
  • Barrier-free: They break language barriers for a seamless travel experience.
  • 24/7 emergency support: They’re always on call to assist for your peace of mind.

Driven by Your Comfort

  • We say “No” to 30-seat touristy coaches. Expect nothing less than clean, well-equipped small cars or vans, featuring safe comfortable seating, and air-conditioning.
  • Enjoy 20% more space on your group’s transportation, and ample space for you and your luggage.
  • Reliable, helpful, non-smoking drivers are always ready to assist with your luggage.

What You Will Experience

Authentic

  • Not touristy.
  • See authentic local culture and lifestyles.

Immersive

  • Don’t be a bystander taking photos.
  • Understand the culture by practicing it.

Insightful

  • Look beyond media portrayals and age-old buildings.
  • Uncover real stories behind historical sights and understand New China.

Get Inspired with Some Popular Itineraries

11-Day China Classic Tour
14-Day China Natural Wonders Discovery
3-Week Must-See Places China Tour Including Holy Tibet
21-Day China Tour with Silk Road

More Travel Ideas and Inspiration

Best (& Worst) Times to Visit China, Travel Tips 2025
How to Plan a 10-Day Itinerary in China (Best 5 Options)
8 Days in China: Top 20 Tours and Itineraries (2025)
2-Week China Itineraries: Where to Go & Routes (2025)

Don’t want to waste time reading travel guides? Just communicate directly to quickly find a travel arrangement that suits you!